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Insights: Mental Toolbox
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Recent posts
Adem Tumerkan • Recent
Prices Are Set at the Margin: Why Small Trades Move Big Markets
Market prices are set by marginal buyers and sellers, not consensus - explaining sudden volatility, liquidity shocks, rapid repricing and more.
MarketsMental Toolbox
Adem Tumerkan • Recent
8 Powerful Analogies Financial Advisors Can Use to Connect with Clients
Discover 8 powerful financial advisor analogies that simplify complex concepts, improve client communication, and build trust through storytelling.
Financial Advisor
Adem Tumerkan • Recent
Crypto Explained for Financial Advisors: A Jargon-Free Cheat Sheet
A jargon-free crypto cheat sheet for financial advisors - covering Bitcoin, Ethereum, DeFi, taxes, risks, and how to answer common client questions
CryptoFinancial Advisor
All Posts
Adem Tumerkan • Recent
8 Powerful Analogies to Help Clients Understand the Stock Market
Explaining the stock market to clients can be challenging. Use these 8 simple analogies to help make these complex concepts more clear
MarketsFinancial Advisor
Adem Tumerkan • Recent
Warren Buffett’s Investing Lessons: Principles, Strategies, & Examples
Learn Warren Buffett’s key investing lessons that've made him great - from margin of safety and emotional discipline to buying great businesses during market fear
DunhamDCMarketsMental Toolbox
Adem Tumerkan • Recent
The Volatility Tax: How Sharp Market Losses Destroy Long-Term Returns
The volatility tax is the hidden cost of large market drawdowns. Learn how volatility damages compounding returns—and why defense matters.
MarketsMental Toolbox
Adem Tumerkan • Recent
Why Investors Hate Losing: Prospect Theory, Loss Aversion & Market Behavior
Prospect theory explains why investors fear losses more than gains. Learn how loss aversion, ego, and the Babe Ruth Effect shape investment decisions.
MarketsMental Toolbox
Adem Tumerkan • Recent
4 Investor Biases That Skew Decision-Making and How to Avoid Them
Learn how to identify and mitigate common investor biases that can skew financial decisions and help improve your long-term investment outcomes.
Mental Toolbox
Adem Tumerkan • Recent
The Ultimate Reading List for Financial Advisors
A curated reading list for financial advisors featuring must-read books on investing, financial planning, practice management, and market history.
Financial Advisor
Adem Tumerkan • Recent
Mr. Market Explained: Lessons from Warren Buffett and Benjamin Graham
Mr. Market is Benjamin Graham’s metaphor for market emotion. Learn how Warren Buffett used it to stay disciplined through volatility.
DunhamDCMarketsMental Toolbox
Adem Tumerkan • Recent
The Keynesian Beauty Contest: How Crowd Psychology Moves Markets
Learn how the Keynesian Beauty Contest explains market moves driven by crowd psychology, expectations, and the Greater Fool Theory in financial markets.
MarketsMental Toolbox
Adem Tumerkan • Recent
10 Behavioral Biases Every Financial Advisor Should Know About
A practical guide to the major behavioral biases that affect investor decisions—and how financial advisors can coach clients through volatility and emotion
Financial Advisor
Adem Tumerkan • Recent
The Kelly Criterion: How Investors Can Size Positions & Manage Risk
Learn how the Kelly Criterion can help investors size positions, balance risk-reward, and improve long-term outcomes without risking devastating drawdowns
Mental Toolbox